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Corporate Responsibility

Our approach to corporate responsibility

Large green heart

The mutual difference

Our goal is to increase the value of our business for our members, and as a mutual we believe that we are best placed to do this by operating in a responsible and ethical manner. This means putting our customers and members at the heart of our business, looking after our people, investing in our communities and caring about our impact on the environment.

To help us focus on those areas where we believe we can make most impact, we’ve structured our approach to corporate responsibility around four key areas.


over £1 million in community and member support graphic
5% reduction in waste across the business
28,000 job applications received
£50,000 distributed through our member community fund
91% of our people agree that we support our local communities
Prevented £61.8 million in potential fraudulent claims

Source: LV= Annual report for the year ended 31 December 2015.