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Catch up with the latest press releases from LV=

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LV= announces new partnership with Barclays Stockbrokers

Press release: 14/06/2011

Retirement specialist LV= today announced that it has formed a new partnership with Barclays Stockbrokers, the UK's largest execution-only stockbroker.

The partnership will allow customers to use LV='s SIPP style Flexible Transitions Account (FTA) to take advantage of the Barclays Stockbrokers trading platform and invest across a range of asset classes (including equities, funds, Exchange Traded Funds (ETFs), structured products, Exchange Traded Commodities (ETCs) and more). Independent Financial Advisers (IFAs) and LV='s customers will benefit from immediate and direct access to an execution-only trading platform.

This new partnership promises an integrated and streamlined experience for clients; there is just one application form and the benefit of no inactivity fee for LV= clients who may be infrequent users of the service. The service also allows clients to open a SIPP and a trading account at the same time, which will significantly reduce time spent filling in forms.

Ray Chinn, LV= head of pensions, comments: "We are continuously looking at ways in which our SIPP can be improved to offer the best value and quality for our customers. We wanted to work with Barclays Stockbrokers on this partnership as it has one of the broadest ranges of asset classes available and is able to deliver product, investment research and analysis tools not available through other platforms. This increased functionality complements the technical skills and drawdown expertise from LV=.

"The combination of our expertise with that of Barclays Stockbrokers can help advisers to provide a clear, easy to understand experience for their clients, whilst giving access to an intuitive and efficient trading platform."



LV=

LV= is a registered trademark of Liverpool Victoria Friendly Society Limited (LVFS) and a trading style of the Liverpool Victoria group of companies.

LV= employs around 4,500 people, serves over four million customers and members, and manages around £8.0bn (as at 31 December 2010) on their behalf, via LV= Asset Management (LVAM). We are also the UK's largest friendly society and a leading mutual financial services provider.

LVFS is authorised and regulated by the Financial Services Authority, register number 110035. LVFS is a member of the ABI, the AFM and ILAG. Registered address: County Gates, Bournemouth BH1 2NF. www.LV.com

Barclays Stockbrokers

Barclays Stockbrokers is the UK's largest execution-only retail broker, offering retail investors a wide range of products including shares, funds, ETFs, CFDs, Structured Products, Financial Spread Trading, covered warrants, trading BARXdirect: FX, and investment accounts like PensionMaster (SIPP) and ISAs. Barclays Stockbrokers enables investors to trade in both certificated and nominee shares.

Barclays Stockbrokers holds the following current awards:

  • 2010 Stockbroker of the Year - Investors Chronicle

  • 2010 Best Stockbroker for Customer Service - Investors Chronicle

  • 2010 Best Self-Select ISA Provider of the Year - Investors Chronicle

  • 2010 Best Stockbroker for AIM Sharedealing - Investors Chronicle

  • 2010 Best Stockbroker for Frequent Traders - Investors Chronicle

  • 2010 Best Execution-Only Broker - Shares magazine

For further information about Barclays Stockbrokers, please visit our website
www.stockbrokers.barclays.co.uk
Twitter page: www.twitter.com/BarclaysStock